Anyone want an overview on sustainability?

I have been reading through some of the previous posts and it occurred to me that words like “sustainability” and phrases like “carbon footprint” have been thrown around, but how many readers truly understand the meaning of these words? Sure, we all know businesses and individuals alike are striving for this so-called “sustainable way of life,” but what does that mean exactly? And what is wrong with our current way of life? I’ll keep it short and simple to maintain your attention, but I do encourage everyone to take some time to do a little of their own research (Check out what the EPA's has to say about sustainability)

Ok, here we go!

Sustainability is the importance of maintaining our natural environment so future generations can enjoy the Earth as we do today. Without the sustainable management of our natural resources we will slowly destroy our environment and create a challenging world for future generations. Imagine if your grand children only knew what a polar bear was from looking in a text book! Or what if major cities had to import all of their drinking water by the truck load? Don’t scoff, some cities in India already have to do this.

One major way to sustain the environment is to reduce the amount of Carbon Dioxide (CO2) we release into the atmosphere. CO2 is not only released by large manufacturers either. Are your light bulbs energy efficient? CO2 is a man-made fuel used for energy, often referred to as a greenhouse gas. The release of greenhouse gases creates a “greenhouse effect” on the Earth. What enters the Earth’s atmosphere cannot leave; similar to heat entering a greenhouse. Consequently, greenhouse gases are causing an unnatural and unwanted change in our ecosystem.

Of course the issue is much more demanding and complex than my description may convey, but overall, reducing the amount of CO2 emissions can help to maintain our environment and future generations. This is why I want to bring sustainability to Justin’s.

Keep checking our website as we begin to determine and measure the CO2 footprint on some of our most popular products.

There are plenty of everyday choices that we can make to support greener alternatives. Something as little as turning off a light when not in a room or installing water reducing shower heads can go a long way . . .